Posts in chronological order with tag brand tags

Facebook breaks the brand permission rules

by Chris Grams May 13, 2010

Back in February, I wrote a post about how Google stepped beyond its brand permission limits with the launch of the Buzz platform, a classic brand mistake (read more about brand permission here or here). Over the last few months, Facebook has also moved into a dangerous brand space, and may be doing permanent damage [...]

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Google Buzz didn’t get permission, but it also didn’t get brand permission

by Chris Grams February 19, 2010

You’ve probably seen at least one of the 9 zillion articles written over the last week about Google Buzz. The feedback from the public has been, well… kinda ugly. There are plenty of articles and blogs analyzing problems with the Buzz launch around user privacy, opt in vs. opt out, and that kind of thing, [...]

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